Book publishing for professional speakers

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Why professional speakers should self-publish a book

It takes more than a message and a microphone to cultivate an accomplished public speaking career. To establish yourself as an expert and an authority in your niche, you need a published book to sell too—something you’ve heard from just about every thought leader, booking agent, and professional public speaker you’ve met.

Books are a must-have to be a successful sought-after public speaker because they highlight a brand or showcase expertise and credibility in a chosen field. Books aren’t just for motivational speakers or public conference speakers either, but people whose occupations or fields of study put them in a position to speak or be invited to speak professionally to a group of their peers, such as pastors, politicians, professors, doctors, tech innovators, artists, business owners and even comedians. The truth is, having a book to sell will help you connect better with your audience, and writing that book will help make you a better professional speaker while adding “author” to your resume.

The experts at BookBaby have published thousands of books for speakers, which can provide an additional revenue stream, increase publicity, and can even be used as a hook for invitations to media events and professional speaking gigs.

In today’s publishing world of Amazon and Print On Demand book printing, those who speak professionally will choose to self publish. But if you go the DIY route, it’s crucial to produce a quality product because your image, brand and book sales depend on it.

Partner with BookBaby to print, publish, and sell books that:

Attract booking agents

Attract booking agents

Land speaking gigs

Land speaking gigs

Increase your credibility

Increase your credibility

The four most important elements for creating a great book as a professional public speaker

1. Focus on your book cover.

Think of it like a billboard: When you’re driving down the highway and glance at the giant display, you have a couple of seconds to grasp the message. You process a series of elements all at once: a few words, the basic imagery, colors, and the overall style. This is the same process a reader experiences when seeing your book cover for the first time.

2. Include a “what’s next” element.

You inspire and challenge your audience with your words, but what happens when your speaking engagement is over and your audience goes home? A professional speaking for authors must is to make sure your book is written and positioned as a product that helps your audience remember and apply your words long after the conference is over.

3. Harness the power of testimonials.

Don’t forget about adding short endorsements from subject matter experts and thought leaders on the front/back cover or front matter. Allow some time to get your testimonials as VIPs are usually very busy.

4. Lure buyers with a short and snappy book title.

Speakers should work to create clear and concise title and subtitles. The best performing books usually have a short, memorable title accompanied by a more descriptive subtitle. Your subtitle should contain specific keywords important to your business or service.

Already have your book? Learn how to use it to build a profitable public speaking career.

Take a look below at how we can help you earn more money throughout your professional speaking career.

Expert editing services

Expert editing services

It pays to have an extra set of eyes on your work, especially ones that have worked on New York Times bestsellers. Give your book the treatment it needs with professional copy and line editing. Edit your book

Cover design & formatting

Cover design & formatting

A great book cover design is your best sales tool. A professionally designed cover will instantly (and attractively) convey the essence of what your book is about. Each book is custom designed by a real life professional book designer right here in our New Jersey facility. And best of all, we send you proofs of your designs to review and approve. We stand behind our work with the book publishing industry’s only 100% quality guarantee! Get started

Book printing that speaks volumes

Book printing that speaks volumes

Our Philadelphia-area print shop is built to uphold the rigorous and world-leading G7 Master Certification requirements. Whether you need one book in full-color or 1,000 copies from our digital offset press, every book will meet digital printing’s highest standards. Best of all, your order will be ready faster than anywhere else—in as fast as 7 days. Print your book.

Print On Demand

Print On Demand

Deliver your book to millions of readers without the upfront costs or excess inventory worries. With Print On Demand, we’ll handle everything for you—from managing your book’s logistics to tracking your sales reporting. We’ll even have your books waiting for you at your speaking engagements. Learn more

To Amazon, and beyond

To Amazon, and beyond

Amazon may be the place to sell your public speaking book, but it’s not the only place where your book needs to be. Get access to the world’s leading online bookstore and self-publishing’s broadest global distribution network. Publish your book on Amazon

Do business on BookShop™

Do business on BookShop™

Earn more profits and get paid faster than other retail outlets when you sell your book directly to readers through your personalized online store. See the latest features.

Become an affiliate

Become an affiliate

Refer your public speaking peers to BookBaby and earn up to 5% on every sale. Join the program.

Need expert help writing your public speaking book?

Need expert help writing your public speaking book?

Just leave it to the Book Professor. Build your career.

Choose the style and binding for your book

We offer both softcover and hardcover printing options in a variety of sizes and paper stocks. Book printing options include perfect binding or hardcover (casebound). Print from a PDF or have us design your book cover and book interior. Here are some of our most popular styles:

Digest 5.5" x 8.5"

Digest 5.5" x 8.5"

Softcover, Perfect Binding, 60lb natural
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US Trade 6" x 9"

US Trade 6" x 9"

Softcover, Perfect Binding, 60lb natural
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US Letter 8.5" x 11"

US Letter 8.5" x 11"

Hardcover, Perfect Binding, 60lb natural
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Try before you buy.

Get a single copy of your book made for just $39!

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