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Creating the Best Cover Design for Your Target Reading Audience

Explore lessons from before-and-after redesigns for books in different genres

Booklife by Publishers Weekly
Creating the Best Cover Design for Your Target Reading Audience

A book cover has one job: convincing the right reader to stop scrolling, pick up the book, and learn more. While great covers may look effortless, every design decision — from typography to imagery to genre — plays a role in attracting readers and communicating what kind of experience awaits inside.

In this guide, you'll learn about the cover design process, see before-and-after redesigns by our team, and understand how beneficial it can be to work with a professional book cover designer.

Ready to go? Download your free PDF today.

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